Chuck E. Cheese Celebrates 40 Years of Fun With The ‘Biggest Birthday Ever’

CHUCK E. CHEESE’S® CELEBRATES 40 YEARS OF FUN WITH THE ‘BIGGEST BIRTHDAY EVER’

Join America’s Number One Birthday Destination For Free Cake, Tickets and a Chance to participate in a GUINNESS WORLD RECORDS™ Title Attempt

DALLAS, May 16, 2017 – Chuck E. Cheese’s® has been the ultimate destination for birthday parties since it opened its door in 1977 and today hosts more than 10 million guests at birthday parties annually. Now, the family dining and entertainment leader is excited to host the ‘Biggest Birthday Ever’ in honor of its own birthday. On May 19, all 550 U.S. and Canadian Chuck E. Cheese’s restaurants will join together to celebrate 40 years of fun by giving out more than 120,000 pieces of birthday cake, 40 tickets to every child and a free birthday party blower for all, in an attempt to set the GUINNESS WORLD RECORDSTM title for the Most people blowing party blowers simultaneously (multiple venues).

Guests are invited to visit their local Chuck E. Cheese’s restaurant Where A Kid Can Be A Kid® on Friday, May 19 at 8:40 p.m. EST / 5:40 p.m. PST to join the party and participate in the GUINNESS WORLD RECORDS title attempt.

“We’re thrilled to offer families the opportunity to be a part of a major milestone with us,” said Michael Hartman, chief marketing officer at CEC Entertainment, Inc. “For forty years, Chuck E. Cheese’s has provided America the best birthday party experience and this is a small way to thank fans everywhere for choosing to celebrate with us.”

In addition to making history with America’s number one place for birthdays, every kid who visits Chuck E. Cheese’s on May 19 will receive free piece of cake (while supplies last) and 40 complimentary tickets with a minimum purchase of $5. Guests are encouraged to arrive at least an hour prior to the GUINNESS WORLD RECORDStitleattemptevent kick-off in order to sign-in for the attempt, receive their piece of birthday cake, tickets and a party blower.

To countdown our 40th birthday with us, and for a chance to receive special offers, visit www.40yearsoffun.com.

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For more information, please contact:

CEC Entertainment, Inc.

Christelle Dupont, PR Manager

972-258-4223, [email protected]

About CEC Entertainment, Inc.

For 40 years, CEC Entertainment has served as the nationally recognized leader in family dining and entertainment with both its Chuck E. Cheese’s and Peter Piper Pizza restaurants.  As America’s #1 place for birthdays, Chuck E. Cheese’s goal is to create positive, lifelong memories for families through fun, food, and play and is the place Where A Kid Can Be A Kid®. Committed to providing a fun, safe environment, Chuck E. Cheese’s helps protect families through industry-leading programs such as Kid Check®. As a strong advocate for its local communities, Chuck E. Cheese’s has donated more than $14 million to schools through its fundraising programs and supports its national charity partner, Big Brothers Big Sisters. Peter Piper Pizza, with its neighborhood pizzeria feel, features dining, entertainment and carryout. Since 1973, Peter Piper Pizza has taken pride in delivering a food first, parent friendly experience that reconnects family and friends for great gatherings. Expanding nationally, Peter Piper Pizza recently opened locations in Oklahoma and Nevada featuring an all new prototype design. The Company and its franchisees operate a system of 603 Chuck E. Cheese’s and 144 Peter Piper Pizza stores, with locations in 47 states and 12 foreign countries and territories. For more information, visit chuckecheese.com and peterpiperpizza.com or connect with us on social media.